250+
Vehicles
10
Cities
53'
Trailer length
Sherwood Food Distributors runs a national long-haul fleet, and their trailers spend most of their life on interstates. The wrap has to do one thing well: read at 70 mph from a quarter mile away. Anything else, fancy gradients, fine type, decorative motifs, gets lost.
We designed Sherwood's livery as a high-contrast color-block system anchored on the brand mark and a single legible URL. The panels are sized for 53-foot dry vans with consistent layout regardless of trailer manufacturer. Color match is locked to brand standard with a printed reference card included on every install ticket.
Across 250+ vehicles in ten cities, a Sherwood trailer reads as Sherwood from a half mile out. Which is exactly the point.